Language
Book a demo

Release Notes: October 2024

What's New

THRON X: the new innovation standard you’ve been waiting for

THRON X is a game changer for companies looking to simplify the management of their digital assets and product information. It’s not just an upgrade, but a revolution in content management and distribution. Every feature is designed to optimise processes, improve efficiency and offer a more intuitive user experience, helping you achieve new levels of productivity and innovation.

The new version of THRON PLATFORM will be officially released by November 2024, but with the launch of the THRON X Beta you already have powerful features to simplify and enhance the management of multimedia content and product information. Thanks to advanced automation technologies, you will be able to significantly reduce your IT costs, achieve a significant improvement in the performance of your websites and increase the speed of content delivery by up to 4 times compared to previous standards.

Everything is carefully designed to improve your operational efficiency, with tangible results right from the start.

 

Beta’s Key Benefits:
  • New Advanced Product Management

    The Automated Modelling Engine allows you to automate the cataloguing of products, reducing errors and improving efficiency. Define your data model on product and asset information and then simply upload your catalogues with an excel sheet or via APIs. THRON X will suggest how to match them without any more laborious reformatting of data between systems.

    . 

  • Optimised Delivery with AI

    Boost content loading performance without lifting a finger. THRON AI MediaBoost automatically optimises images, ensuring they are delivered at the highest quality to each device in the shortest possible time, giving your users a flawless experience.

  • Automatic product Card Association

    You can cleverly link media content, such as images and videos, directly to the corresponding products. With this automation, you can ensure that each product always has updated and consistent content, reducing management time by eliminating manual updating of product cards.

  • Role Management in the Product Area

    A control over roles and authorisations within product areas, giving you the assurance that only authorised users can edit, manage or download certain data, ensuring greater security for your boards for each market.

  • Automatic Content Enrichment

    In THRON AI we have integrated several generative AI engines to automate the enrichment of content and product data. This functionality supports the automatic creation of keywords and descriptions for assets and products, automatically making all content accessible via Speech2Text.

  • Fast Import and Export

    You can import and export large amounts of data to share with the wholesales network.

  • Automatic Layout of Printable Materials

    With Dynamic Print Publishing you can create catalogues, product data sheets, brochures, labels, flyers, in seconds, retrieving product information and content from THRON automatically. 

  • New API Portal

    THRON X introduces new, next-generation APIs for secure, high-performance integrations. You will also have a revamped, centralised documentation portal from which to test the new APIs.   

 

The transition to THRON X from the 7th will be smooth and seamless, ensuring business continuity without altering the efficiency of your workflows.