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Here we write and read about data and trends on Digital Asset Management and Product Information Management.

Latest articles

December 2024 Product

Why you should use restricted areas to share materials with your network

Discover THRON B2B Area, the B2B portal that simplifies content management: materials that are always up-to-date, personalised and accessible in one click. Improve efficiency, increase brand consistency and automate every operational step.

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November 2024 Product

Black Friday and AI: the secret to handle 10,000 users

Maximize sales during the busiest days. THRON’s AI delivers lightning-fast loads and seamless management for millions of users. Your solution for peak performance and unmatched conversions.

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October 2024 Product

How to Save Time and Costs with Autom Catalog Solutions

Speed up catalog production while cutting costs and errors. THRON centralizes images and data, automatically updating InDesign templates. Faster workflows, lower costs, flawless results.

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October 2024 Insights

E-commerce: transform your online store into an emotional content hub

Find out how fashion e-commerce is evolving into media hubs. With THRON Platform, you can guarantee high performance and an engaging user experience, even during peak seasons.

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August 2024 Insights

Beauty & Cosmetics 2025: Data and digital challenges for brands

By digitising – with PIM, DAM or other tools – various mistakes can be made, which undermine the ROI and the goodness of the choice.

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July 2024 Insights

AI DAM and PIM: 4 examples of ultra-efficiency and instantaneousness

By digitising – with PIM, DAM or other tools – various mistakes can be made, which undermine the ROI and the goodness of the choice.

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June 2024 Events

KPIs, reuse, AI. Hot topics for partners and customers

On 26 October, we gathered around a table with partners and customers from many sectors, such as fashion, design and manufacturing.

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May 2024 Insights

MarTech 2024: 5 trends to understand how and where the market is going

By digitising – with PIM, DAM or other tools – various mistakes can be made, which undermine the ROI and the goodness of the choice.

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April 2024 Insights

Dynamic Asset Transformation: what, how and impacts

DAT – an acronym that stands for Dynamic Asset Transformation – is one of the key functionalities of a DAM…

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March 2024 Insights

7 fatal mistakes when adopting PIM, DAM and others

By digitising – with PIM, DAM or other tools – various mistakes can be made, which undermine the ROI and the goodness of the choice.

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